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Using my background in Training, Psychology, Human Design and Marketing, I can support you in having a life and business you love by optimising your unique strengths in a simple, yet impactful way.

Strategist by Nature, Transformer by Choice

I've developed a signature system after unlocking my own purpose and potential, and seeing the change it made in all areas of my life.

I want to help more ambitious leaders experience next-level transformations and discover the best way to have a wildly successful and sustainable business - on their own terms.

But, after struggling with burnout, I decided to laser focus on how to do life with more ease

as a multi-passionate entrepreneur, I didn't have an 'off' switch 

my story

5 Star
reviews

100+

CLIENTS COACHED& trained

1000+

years of business experience

25

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More About ME

5 quick things

I have over 25 years of experience as a qualified trainer and assessor, having worked with globally renowned brands.

Global Experience
01

After an autoimmune diagnosis changed my perspective, I discovered Human Design and now integrate it into my strategy toolkit.

Human Design
02

In 2012, after teaching myself to code and launching an e-commerce store post-second child, I landed my first digital marketing role.

Founder & Mum!
03

Our "team" also consists of two dogs and two cats - because one of each just wasn’t chaotic enough!

Hardcore Animal Lover
04

Earned degrees in Psychology and Sociology to better understand and help people on a deeper level.

Passionate Learner
05

I'm so glad you're here, stick around, there's so much to see!

Stay Awhile

Hey there!
optimisation strategist
doreenbrown

Find your way